Skiforeningen

01 — The brief

Skiforeningen is Norway's iconic ski association — promoting outdoor life since 1883. Their site does a lot of jobs at once: trail reports, cabin bookings, membership, news, community. We rebuilt the surface to handle all of them without losing the institutional weight that a 140-year-old organisation carries.

02 — The approach

1. 01

   Trail reports as the daily action

   For most members, this site is checked once a week in winter and once a year for membership renewal. The home page promotes today's trail conditions above everything else, with a regional filter and a last-updated timestamp.

2. 02

   Cabin bookings, membership, and renewals on one rail

   All transactional flows live behind a single account surface. Members renew, book a cabin, and update payment in three taps — instead of three separate microsites.

3. 03

   News + community photo galleries with the same template

   Editorial articles and member photo galleries share one CMS schema. It removes the visual divide between 'official' content and 'community' content — a small move that matters for a member-driven organisation.

4. 04

   Partner showcases that respect the partners

   Sponsors get a dedicated page with context, not a logo wall. For a civic organisation, the partner relationships are political — surfacing them properly is part of the institutional job.

03 — What we shipped

• Trail reports page with regional filter + timestamp
• Unified member account for renewals, cabin bookings, and payment
• News + community gallery sharing one CMS schema
• Partner showcase pages with context blocks
• Activity listings (events, races, courses)

04 — What we'd ship next