Fyllingsdalen Pizzeria
Role
Concept · Unsolicited hospitality redesign
Year
2026
Discipline
Hospitality
01 The brief
Fyllingsdalen Pizzeria is a neighbourhood pizza and kebab spot in Bergen we admire — open every day, built on fresh dough from three types of flour, and the only place in the city serving Crispy Chicken. Their old site couldn't browse a menu this wide, surface take-away ordering, or tell guests which Bergen districts they deliver to. We rebuilt the surface on our own time.
02 The approach
01
Appetite first, menu second
The fold is a full-bleed pizza photograph, the 'Det er smaken som teller!' tagline, and one paragraph on what makes the place different — including the Crispy Chicken claim. 'Se vår meny' sits directly below. The site sells hunger before it sells navigation.
02
A menu that matches how people actually order
Thirty-five pizzas, calzones, platters, burgers, fried chicken, and salads don't belong on one endless page. The menu splits into eight tabbed categories — Pizza, Innbakt, Tallerken, Biffburger, Fast Food, Chicken, Salater, and Drikke — with medium and large pricing where it matters and allergen notes where the law requires them.
03
Phone as the primary conversion path
Take-away is still how most local pizzerias convert. The header, hero, take-away strip, and footer all surface the same click-to-call number — with delivery coverage called out explicitly for Fyllingsdalen, Bønes, Søreide, Laksevåg, and Loddefjord.
04
Trust cues for a food business
100% Norwegian meat, three-flour dough, gluten-free crust options, and daily opening hours aren't buried in the footer — they're surfaced in the about section and repeated as icon strips so a first-time guest knows what they're getting before they dial.
03 What we shipped
- Norwegian-language marketing site with moody food photography
- Eight-category tabbed menu with medium / large pricing
- Category overview cards for pizza, kebab, chicken, and burgers
- Take-away strip with click-to-call and delivery-area copy
- About section with ingredient and quality trust cues
- Contact block with hours, address, and phone on every page
Built with
04 What we'd ship next
We sent the work over and never heard back. The deployment stays up at fyllingsdalen-pizza.vercel.app as a portfolio piece — proof of the kind of work we'd ship for a local restaurant that lives on take-away and repeat neighbourhood orders.